Who we are
Swell Consulting was founded by Kelly Rabinowitz, a seasoned marketing and brand strategist with over 20 years of experience leading client partnerships, shaping brand narratives, and driving growth for established and emerging businesses.
We offer a deep understanding of both sides of the marketing equation, helping brands build influence and agencies strengthen client relationships.
At Swell, we bring that expertise to businesses and agencies seeking clarity, momentum, and sustainable growth. Whether developing brand positioning, optimizing marketing strategies, or training client teams in leadership and organic growth, we provide the strategic foundation and actionable solutions to help you make waves in your industry.
INDUSTRIES SERVED
consumer goods
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professional services
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agency services
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consumer goods • professional services • agency services •
Begin Your Journey
Swell Founder: Kelly Rabinowitz
Marketing is in my DNA.
I’ve spent over 20 years leading brand strategy, client partnerships, and marketing innovation for brands and agencies. From shaping positioning and messaging to building high-performing teams, I’ve helped businesses grow, adapt, and stand out in competitive markets.
But beyond the boardroom, I bring another perspective to my work: I’m also a certified yoga instructor with a focus on mindfulness and yoga ethics.
This balance of strategic expertise and mindfulness informs my approach—blending structure with flexibility, data with intuition, and innovation with intentionality. Whether guiding brands through transformation or helping teams strengthen their client relationships, I believe that success is about finding the right flow—one that is both purposeful and adaptable.